Kissimmee, Florida is a city in Central Florida that is primarily dominated by Puerto Rican’s and their influence as a whole. Up North, native rapper 1Sco took in this influence — as well as the influx of other Florida traditions — and became a staple in the city himself. Capitalizing on that attention, he drops off his new video for, “Eczema”.
Shot by JuJu and TwavyVisuals, the video for this song is without a doubt one of the best I’ve seen this month. Perfectly soundtracking 1Sco’s monotoned vocals to a host of some wildly engaging visual edits, it’s obvious that everybody holds their own weight on this one, though it centers some of 1Sco’s more endearing qualities, including his unique cadence structure and ambient vocal tones.
Take a peek at his new video below, and get familiar with the rising Florida stud.