Usually, when you get a release from Eric Biddines, you get a textbook example of southern flow filled with the spirit of a dedicated lyricist. On his latest material, a video for “SHA LA LA,” we get a lesser-seen side of the Florida artist. No bars with a stern delivery, no slapping beat as a canvas. Instead, it’s a slowed down tempo for an intoxicating sensual jam where Eric shows the diversity in his bag of many talents, producing the song and also utilizing his ability to sing.

This is the first time we’ve had this dynamic musician on our pages, go check out some of what’s in his impressive catalog of past work and give him a follow @EricBiddines to get familiar with what he’s all about.