The industry heavyweight unveils his master plan (or lack thereof).
Industry figurehead Scooter Braun went from promoting college parties in Atlanta to working with Jermaine Dupri in a matter of months. In the following years he discovered acts like Asher Roth and Justin Bieber, launching the multi-million dollar empire known as SB Projects.
Braun recently sat down with Complex to reveal his ‘Blueprint,’ including stories about dropping out of Emory University, going broke at age 25 & more. Watch the full interview below to learn more about one of music’s most captivating businessmen.